Nebraksa AIDS Project
One of the few statewide AIDS service organizations in the country, NAP leads the community in the fight to overcome HIV/AIDS and its stigma through education, supportive services, and advocacy. We worked with their Executive Director to design collateral materials to help explain their services and explore visual treatments to expand the current brand.
As an organization, their brand standards don’t extend far behind a logo and basic color palette. We went in several directions to find the right balance between attention-grabbing and informational. We arrived at a vibrant design that was both clean and layered, informative and hopeful. In the end, the design helps NAP stand out a little more when approaching donors, partners, and members of our community who need their help.